A question for anyone who cares.
February 19, 2008
How would you market a show to a hardcore freeloader? You know, the one who hates buying stuff, grabs shows off the Internet just because TV is “crap”, torrents games and the like, and thinks he or she is entitled to free stuff just because it is on the Internet? How would you market a product/show/game/whatever to such a person so that he’ll pay for stuff? And if you can’t sell anything to them, how would you deal with such an uncooperative and disruptive presence?
Drm note: I’m so bored I don’t even feel like flaming Zac BerHowDoIPronounceThatSurname for being an Internet dickhead. He’d fit in with the /b/tards quite well.
Entry Filed under: Bitching. .
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1.
IcyStorm | February 19, 2008 at 12:57 pm
There isn’t much that is possible without going into legal action of taking down illegal distributors, suing the seeders, etc. and trying to scare them into buying your products. Marketing to a hardcore freeloader would be incredibly difficult; without convincing them of the benefits of actually buying the product (which is simply owning it physically with assured quality and maybe some extra stuff?).
Although costly, perhaps adding something extra (that is worthwhile) in the retail product and making them actually affordable (yet still reasonable enough to maintain a profit, not like Bandai’s $40 of true tears and such). I can’t really think of much else…
2.
Tyrenol | February 20, 2008 at 12:31 am
The trusty “carrot and stick” approach.
You clamp down on the seeders, you bulldog the “what you’re doing is destroying us” fact, and then you create shows where Youhei beats the crap out of Tomoyo.
The folks over at “Bandai Visual USA” are scared to death of an anime version of “Saved by the Bell” or “Parker Lewis Can’t Lose.”
Oh and are we talking about ANN Zac?
3.
drmchsr0 | February 20, 2008 at 3:12 am
Well, who else would I be talking about? Zac Efron?